Trailer Bridge Marketing Team Earns TMSA Trailblazer Award for Innovative Summer Campaign

Trailer Bridge is proud to announce that our Marketing team has been recognized with a 2026 TMSA Trailblazer Award through the Transportation Marketing & Sales Association (TMSA) Awards Program.

TMSA's annual awards honor outstanding marketing and sales initiatives, the talented individuals behind them, and meaningful community contributions across the transportation and logistics industry.

The award recognizes Trailer Bridge's Summer 2025 integrated marketing campaign, developed to re-engage customers during one of the most challenging freight markets in recent years. Combining creative direct mail, digital engagement, and strategic sales follow-up, the campaign delivered a memorable experience while showcasing Trailer Bridge's full-service logistics capabilities.

Rather than traditional promotional items, recipients received a themed "Summer Starter Kit" featuring custom-branded summer essentials designed to stand out in a crowded marketplace. The campaign was supported by a dedicated landing page, QR-code engagement, and targeted email nurturing to create a seamless customer experience.

Judges praised the campaign's creativity, strategic execution, and measurable results, noting its innovative approach within the transportation and logistics industry. Customer feedback was also positive; one recipient responded saying, “Definitely one of the most value-added gifts I have ever received.”

“The summer campaign is a testament to the power of thinking differently, having fun, and fostering strong collaboration between sales and marketing,” said Trailer Bridge Vice President of Marketing Whitney Ennis. “In today's crowded marketplace, standing out requires more than putting your logo on another promotional item. We wanted to create something memorable and useful, something recipients would enjoy, keep, and talk about. By focusing on customer experience first, we were able to build stronger connections, generate meaningful engagement, and deliver real results for Trailer Bridge. We're honored to be recognized by our industry peers for that work.”

This recognition reflects Trailer Bridge's ongoing commitment to delivering meaningful customer experiences and finding innovative ways to connect with shippers in an evolving marketplace. As an active member of TMSA, Trailer Bridge is proud to contribute to the advancement of transportation and logistics marketing while continuing to raise the bar for creative, customer-focused engagement.

Learn more about the Transportation Marketing & Sales Association at TMSAToday.org.